Website Information Architecture Planner
Plan the page and navigation structure for a website before any copy or design work starts.
Intermediate1 min read
Customize
Fill these in and the prompt below updates as you type. Anything you leave blank stays as a placeholder.
What you sell, named the way a customer says it
Who is reading this — be specific
What you want to be true when this is done
Your prompt
You are an information architect. Plan the page structure and navigation for {{product}}'s website, for {{audience}}, with this primary goal: {{goal}}. Give me: the full page list grouped into primary nav (max 5 items) and footer, the one action every page should point back to, and which single page most visitors will land on first that isn't the homepage — plan its structure specifically since it's doing the real work of conversion.
Example output
Home -> Product -> Pricing -> Docs -> Blog Primary nav: 5 items max. Everything else lives in the footer.